Aric Dromi

Aric Dromi

Futurologist, Creative Director, Co-CEO at RETHINK

 

Aric Dromi is a renowned futurologist and creative director known for his profound insights into the interplay of technology, society, and human behavior. With over two decades of experience, Aric has become a pivotal figure in understanding and shaping how technological innovations impact cultural and business landscapes.

As Founder of This is Bulgaria (thisisbulgaria.org) and Managing Partner of Visoko Darvo, Aric works at the intersection of vision and execution. Visoko Darvo is an advisory platform that equips leaders and organizations to act with clarity in uncertain times—focusing on business growth, resilient systems, and leadership that endures. The platform helps enterprises move forward while staying rooted in what makes them strong.

Aric's work involves challenging conventional wisdom and inspiring new ways of thinking about the future. His ability to distill complex ideas into engaging narratives makes him a sought-after speaker and advisor. He has collaborated with leading organizations such as Volvo Cars, Volkswagen, The World Bank, Microsoft, Siemens, and Ericsson, bringing transformative insights that help leaders craft futures that are not only imaginable but achievable.

In this provocative keynote, Aric explores how societal transformations and technological advancements are jointly reshaping interactions between brands and consumers. The talk spotlights key shifts in societal values—sustainability, privacy, and inclusivity—and how these are deeply intertwined with the rapid evolution of digital tools. This convergence creates new opportunities while presenting unique challenges for brands.

Aric discusses the imperative for brands to transcend traditional marketing paradigms, using technology not merely as a communication channel but as a catalyst for genuine societal engagement. The presentation offers critical insights on how brands can synchronize with changing cultural narratives, using technology to bolster their influence and forge profound, enduring connections with their audiences. This keynote stimulates a rethinking of how societal trends and technological innovations are collaboratively sculpting the future of brand strategies.

 

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TEMA

Преосмисляне на ангажираността. Как промените в обществото и дигиталните инструменти преначертават историята на брандовите / Redefining Engagement - How Societal Shifts and Digital Tools Recast Brand Narratives

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Мeet the organizers

Daniel Dimitrov
CEO of BRAND TALKS
dimitrov@bgbusiness.com
+359 886 269 264